The EU is introducing customs duty on every item imported under €150. This is going to mean lost revenue and disappointed fans.
From 1 July 2026, every item you ship from the UK to the EU carries a minimum €3 duty (possibly more). Which will result in a 15%+ additional charge on the purchase — per different products, no exemptions, no minimum order value.
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BSI Merch & Artist Services is a global artist services company helping artists, labels and managers connect with fans through merchandise, e-commerce and creative campaign support. We offer the full-service infrastructure that supports artists in building sustainable, independent careers.
